Oral Clinical Nutrition Market

Oral Clinical Nutrition Market Overview-

The global oral clinical nutrition market is witnessing significant growth due to the increasing prevalence of chronic diseases, growing geriatric population, rising demand for home healthcare services, and increasing healthcare expenditure. Oral clinical nutrition refers to the administration of nutrients through the oral route in order to meet the nutritional needs of patients who are unable to consume food orally. This includes patients with digestive disorders, cancer, and other chronic illnesses.

Market Size and Market Share-

oral clinical nutrition market size is expected to grow at a CAGR of +7% from 2021 to 2028

The report also states that North America held the largest market share in 2020, accounting for over 35% of the global market share, followed by Europe and Asia Pacific.

Key Players-

• Abbott Laboratories

• Pfizer Inc.

• Bayer AG

• Nestle S.A.

• GlaxoSmithKline plc

• Baxter International Inc.

• Otsuka Holdings Co., Ltd.

• Mead Johnson & Company, LLC

• Danone Nutricia, Victus, Inc.

Segmentation-

By Stage

• Adults
• Pediatrics

By Indication

• Alzheimer’s
• Nutrition Deficiency
• Cancer Care
• Diabetes
• Chronic Kidney Diseases
• Orphan Diseases
• Dysphagia
• Pain Management
• Malabsorption/GI Disorder/Diarrhea
• Others

By Sales Channel

• Online Sales
• Retail Sales
• Institutional Sales

Major Trends and Drivers Affecting the Industry-

One of the major trends in the oral clinical nutrition market is the increasing use of home healthcare services, which is driving the demand for oral nutritional supplements. Additionally, the rising prevalence of chronic diseases, such as cancer, diabetes, and gastrointestinal disorders, is also a major driver of the market.

Another trend in the market is the increasing focus on personalized nutrition, which involves the development of customized nutritional solutions based on an individual's specific health needs and genetic makeup. This trend is expected to drive innovation in the market and create new opportunities for players in the industry.

Opportunities and Threats in the Industry-

The growing geriatric population is expected to create significant opportunities for players in the oral clinical nutrition market, as older adults are more likely to experience malnutrition and require nutritional supplements. Additionally, the increasing adoption of e-commerce platforms for the sale of oral clinical nutrition products is expected to create new opportunities for players in the market.

However, the high cost of oral clinical nutrition products and the lack of reimbursement policies in certain regions are major challenges facing the industry. Moreover, the presence of alternative modes of nutrition, such as parenteral nutrition, may also pose a threat to the growth of the oral clinical nutrition market.

Regulatory and Legal Issues-

The regulatory and legal issues affecting the oral clinical nutrition market vary across different regions. In the United States, oral clinical nutrition products are regulated by the Food and Drug Administration (FDA), while in Europe, they are regulated by the European Medicines Agency (EMA).

Moreover, the lack of standardization in the manufacturing and labeling of oral clinical nutrition products is a major regulatory challenge facing the industry. Additionally, the increasing focus on sustainability and environmental concerns may also lead to new regulations and guidelines for players in the market.

Target Demographics and Preferences-

The target demographics for oral clinical nutrition products include patients with chronic diseases, elderly individuals, and those with digestive disorders. The preferences and behaviors of these demographics vary widely, with some preferring liquid formulations and others preferring powder or pill forms.

Pricing Trends-

The pricing of oral clinical nutrition products varies across different segments, with liquid formulations generally being more expensive than powder or pill forms. Moreover, the cost of oral clinical nutrition products may also be influenced by factors such as the type of nutrient, the manufacturing process, and the brand.

Conclusion-

The global oral clinical nutrition market is expected to experience significant growth in the coming years, driven by factors such as the increasing prevalence of chronic diseases, growing geriatric population, and rising demand for home healthcare services.